Friday, September 07, 2018

Your Teaching Website Needs Online Registration


Here are two different scenarios playing out with parents trying to find a new teacher for their child's music lessons.

A parent is looking for a new piano teacher and all they have to go by is a phone number so they'll enter it on a list on their phone and then call once they have time to call because no one has time for phone calls any more. Then when their prospective piano teacher gets the call, they're busy so they'll have to check messages later, write the message down and get back to the prospective parent once they have phone time but prospective parent isn't answering calls so they'll have to leave a message and the next round of phone tag begins. Two days later they connect.

Let's try that again with online registration.

The parent goes to the teacher's website, clicks on the "Register for Lessons" button, enters relevant info on their child and the piano teacher gets back within a few hours and the initial consultation is set up for the next day. Done.

This is why your website needs that very basic feature - it will quite literally put you ahead of other teachers in your area in the queue for getting more students. Being more easily findable and contactable will result your studio getting more students, many of them traveling larger distances.

Both My Music Staff and Music Teacher's Helper have these features on all their packages, and are worth the investment. Best wishes for the new academic year!


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